Marketing Strategies
📌 Main marketing channels:
- Content marketing: Assist the public in understanding blockchain knowledge through operating a guide blog. We can significantly increase community exposure with the blog and establish a low-cost and efficient exposure channel. ** Details in Content Marketing.
- KOL promotion: We will approach influencers from the private recruitment stage and formulate follow-up marketing and promotion plans.
- Youtubers: In the early stage, we will mainly work on introducing blockchain and Internet celebrity promotion. After completing the game interface, we will invite game Youtubers to promote it.
- Twitter Celebrities: Our primary promotion targets are reputable investors and critics on the blockchain.
- Internet bloggers: Blockchain-related personal bloggers, news media, and discussion platforms will all be the promoting direction.
- Advertising exposure: We will base advertisement on audio and video media advertising, blockchain platforms, and the community.
- Audio and video media advertising: The content, such as conceptual videos, and game screens, will be exposed to dominant audio and video platforms.
- Blockchain platforms: The content, such as DeFi promotion, and NFT sales, will be exposed to leading blockchain trading and query platforms.
- Social Media: The content, such as posts and community activities, will be exposed to major social media.
- Business alliances: In the relatively mature stage of community development, we will set up many partnerships with other business systems to strive for news exposure, mutual diversion, and establish community authority.
- Membership Rewards: The membership reward system should focus on long-term activities and contribution accumulation to increase the members' willingness to participate in the community. Details in Membership System.
- Self-governing participation: After we realize decentralized management, members can influence the project, which will generate a sense of identity and loyalty. Therefore, they will become fans and promote the community. Details in Decentralized Community.